Funnel Research

A sales funnel is a set of steps that bring a user to completing a purchase with your business.

ClickFunnels is what almost everyone talks about when they mention creating an online sales funnel. But are they the only choice? At $300 a month, there is a big incentive to look for alternatives when you are just starting out.

• Facebook Sales Funnel by Neil Patel
  • Neil talks about funnels without mentioning Click Funnels.
  • In this article he focuses on why Facebook advertising is different than advertising in other places.

• Build Sales Funnels with WordPress - Resource Guide - Also Guide to Sales and Funnels
  • Click funnels can hold your funnels hostage when they are not generating revenue.
  • This author does not like SaaS based funnels
  • Tool suggested:
    • OptimizePress - $199 for ten domains - gives full control over funnels
    • Integration with Email Marketing Service
    • Checkout system with PayPal and Stripe integration

• funnels A/B testing
• Funnels wiki - not too useful
• Using Sendy to Build Funnels - lots of articles about integrating Sendy and Click Funnels

• Integrating Click Funnels with Paypal - A given funnel can only be integrated with one Payment Gateway at a time. - multiple funnels have to be used if you want to give the customer a choice of prefered payment gateway.
  • How to integrate payment gateways
  • Click Funnels Payment Gateway FAQ

• https://fivefunnel.com/clickfunnels-free-alternative/ - Discusses some free alternatives -

Add notes on these:

• https://www.quora.com/What-is-the-best-and-free-alternative-for-ClickFunnels
• https://www.google.com/search?q=free+alternatives+to+clickfunnels

• Affiliate program for groove funnels - Groove funnels involves a “lifetime purchase” - https://www.groovejv.com/
  • https://groovefunnels.com/ - Includes an affiliate marketplace
  • Ed Spiegelberg video about Groove Funnels, and the one time pricing, 3 minutes - https://www.facebook.com/earthpharmer/videos/1262645934104833/
  • $1397 - https://groovefunnels.com/upgrade
  • Someone who is an affiliate of GrooveFunnels reviewing it: https://smartbusinesstrends.com/groovefunnels-review/ - Reasonable criticisms: the page builder is frustrating (sluggish, hit or miss), no dynamic content in the site builder

• Google free groove funnels scam

• A Straight-Forward Guide to Optimizing Your Funnels for Maximum Conversions by Neil Patel
  • Uses funnel visualization using Google Analytics
    • “A funnel is a series of pages leading up to the goal URL.”
    • Things needed:
      • Create a goal name, like “white paper A download”, or “free trial subscription”
      • Define the funnel, which can be up to ten pages, to help you find out where people are dropping off before completing the goal.
      • Give a value to the goal, this will allow ROI to be calculated
    • Another article: Get Actionable Data from Google Analytics, by Neil Patel
  • How to analyze landing pages, and the elements that can be tested:
    • Headlines
    • Copy
    • Color - background and text colors
    • Font size
    • Purchase path - note: lowering page loading speed may cause drop offs
  • How to analyze signup forms
  • Test trust elements
    • Guarantees
    • Better business logo
    • VeriSign logo
  • Test email conversion
    • Open rates
    • copy
    • cliock throughts
    • Plain Text vs. HTML
    • Calls to Action - CTA
  • Usability and A/B Test Results
  • Run A Mom Test - how deos a normal web user respond to your page
  • Run an Online 5-Second test
  • More Neil Patel pages related to creating and managing funnels